5 Branding Pictures You Can Take Yourself from Home
Great photos are the heart of YOUR personal brand.
But if your state has a shelter-in-place order or if your usual brand photographer isn’t offering services at the moment, you might have to get a little creative in order to create some photos for sharing.
Here are four types of branding pictures you can take from home. All you’ll need is a camera or phone, a tripod, and your winning smile.
1 | A #WFH (Work from Home) Shot
Show potential clients where the magic is happening these days!
Are you working at your kitchen table? Your Instagram-worthy home office?
On the couch, snuggled up with your kids?
Set up a tripod and snap a few shots of your WFH life.
Don’t have a tripod?
Enlist the help of your partner or kids.
2 | Flatlays
The tools you use can tell a really vivid story about who you are and what you do.
Gather some objects that represent you and your business (bonus points if they are in your brands colors), arrange them on your kitchen table, and take some photos from above.
For example, if you’re a baker, get some cookies, your latest recipe book, a whisk, and your KitchenAid mixer in the shot.
If you’re a graphic designer, get your laptop, your sketchbook, and a few of your favorite prints you’ve done.
3 | Close-ups Get up close and personal.
Take a few shots of yourself from the shoulders up.
As long as you find some natural light near a window and keep the emphasis on your face, no one will ever guess you took those shots in your living room!
(Bonus: close-up portraits are perfect for your bio & your LinkedIn profile.)
4 | Outfit Changes
The best thing about an at-home brand photoshoot?
You can do as many retakes and outfit changes as you want!
Don’t be afraid to experiment with different looks.
Take a series of full-body shots in different outfits.
(This is perfect for regular social media posting, since wearing a different outfit will make it look like it was taken on a different day!)
5 | Show us who you are at home with.
This is a great chance to show your audience who you are outside of your professional brand.
Do you have kids?
Super cute puppy?
Letting your audience see into your world can build trust and make you seem a bit more human.
These days, we’re all spending a lot more time at home and online than usual.
If you’re an entrepreneur, small business owner, or working professional, there’s never been a better time to give your brand a much-needed visual refresh with a great at-home brand photoshoot.
While hiring a professional brand photographer is not exactly an option right now, these tips should help tide you over until you’re able to shoot with the pros again.
Want more ideas like this?
We created the #WFH Content Calendar with 1 months of daily ideas of what you can post during this pandemic.