Posts in Headshots
3 Reasons Why You Need The Bridgetown Insider's Club
 

The Bridgetown Insider's Club is an exclusive club that takes your brand and places it in a category above all of your competition.

That's right...

Your business needs this... yesterday.

I'm not writing this blog post because I want practice writing.

I'm writing this because there are too many businesses EXACTLY like yours that are starving for higher quality business....

And if you're thinking that you can't afford this, then keep reading because we have a package that's interesting for you.

As you've probably realized, photography is expensive.

But let's not focus on the cost of photography.

And rather, let's focus on the value that photography brings to your business....

#3 - Familiarity

The thing about today's business environment is that there are so many different ways to steal attention from one another.

Videos.

Pop up ads.

Etc.

But the thing that levels the playing field for everyone is social media marketing.

Images.

And controversy.

Now we don't sell controversy.

But what we do sell are images... and there's a secret sauce...

(Which I'll share with you down at the bottom)

The familiarity is created when you have a consistent flow of daily content across all social media platforms that are relevant to your business (a topic for another day).

But seeing your beautiful face, day in and day out, puts you in the driver's seat in an otherwise distracting world.

#2 - Likability

The Bridgetown Insider's Club is important to you because when you have professional photography done, it can enhance your marketing to a point where people subconsciously decide that they like you.

Why?

Because your image is pleasing to the senses when they're scrolling through their news feed.

Makes sense right?

Even if they don't stop and look, they'll still have more respect for you because they see that you actually took the time to improve your perception.

Which brings us to #1.

#1 - Trust

The Bridgetown Insider's Club creates a scenario for you where you go from just meh.... to oh....

I really think that this business has great messaging...

They took the time to create advertising and a brand image that speaks to me...

I feel like they know me.

And now I trust them more...

Are you pickin' up what I'm puttin' down??

Awesome!!

Now here's the deal. The Bridgetown Insider's Club is an exclusive offer that we have for businesses that are looking to solve the following specific problems.

  1. Your brand needs an update.

  2. Your marketing messaging is stale and needs a boost.

  3. The perception of your brand could use some repairs.

  4. You are updating your website and other marketing assets.

  5. You need fresh, attention grabbing content for social media.

  6. You have more money than time and would rather pay someone to do this for you.

Oh I almost forgot, remember that secret sauce?

In one word.

Genuine.

When you are a member of the Bridgetown Insider's Club, you'll get genuine, authentic images that your market already craves.

In our modern world, everyone is living a life of fake.

They want to see you in your purest form.

So why not put your best foot forward?

Now if you're a business that is ready to invest, but your cashflow is tight, then check this out...

When you're part of the Bridgetown Insider's Club, you get a 10% discount AND you get the monthly installment option.

Cool right?

You get the professional photography without the stress of coming up with the investment all upfront.

Ok.... so enough sales for the day...

Let me know what you think about this post!

If you have questions let me know too.

Mark Gubuan Profile Image.jpg

Sincerely,

Mark Gubuan

Director of Funk

P.S. Check out the Personal Branding Photography Here

 
 
3 Things You Need to Know Before Hiring a Photographer for Headshots
 

Looking for a photographer for headshots? Great! Check out these 3 tips before you hire one.

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Tip #3 | The Best Way to Find A Photographer for Headshots

The best way to find a photographer for headshots is to get a referral from a friend, family member or co-worker.

From my experience, you'll be able to find someone you can trust and you'll be able to take a look at their portfolio too.

Ok, so I know they’re sometimes not totally reliable…

That’s ok because you can simply go to Google and search on “photographers near me” and you should find a suitable photographer with great reviews.

Tip #2 | Here's How Much You Should Pay a Photographer for Headshots

Pricing is going vary based on need. For example, if you need a headshot for a passport photo, I wouldn't spend more than $25-$50 for that.

But if you're going to be using headshots for improving your LinkedIn profile, applying for jobs or some other professional use, you'll want to spend a couple hundred dollars.

Tip #1 | If You're Using Headshots for Business... You're Doing It Wrong

The problem with typical headshots is that they're boring, tired and old.

When want to stand out, you need something better than just a headshot.

You need a story telling photograph.

Sure, you're probably thinking, well if everyone does this doesn't this make everyone the same again?

But it doesn't...

Because a story telling photograph makes you genuine and unique by design.

No one will ever be able to copy you.

That's why we created Bridgetown Story Sessions. It's our personal branding photography package that helps you create a brand that lasts and attracts your perfect client.

Get Your ANTI-Headshot Bridgetown Story Session Today

Take Care,

Mark Gubuan

Studio Manager/Director of Funk

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Cheap Headshots Are Hurting You Not Helping; Do This Instead

Cheap headshots might seem like the ONLY option you have when you're just getting started with marketing or branding yourself or your business.

I get it though... the whole point of getting headshots done are to help create trust, to imply professionalism and to show the people that you're looking to attract that you take things seriously...

But the reality is that you're just making yourself look like everyone else.

If headshots aren't the way to go, what should you do instead?

Well if you're looking for one single headshot to put on a passport photo or something like that, by all means go to the mall or have a friend take your picture.

But if you're really looking for the wow factor, there's a really obvious and frustratingly overlooked "tactic".

Be you.

The authentic, genuine version of yourself.

 
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In a headshot, we simply don't pose you.

No that's boring (sure we do these but they're not the only thing we do).

What we do is capture you in your natural element.

…in a genuine setting with an authentic emotion.

Trust me... if you love what you do, then you’re not going to feel awkward or self conscious...

And you’re going to look amazing!

And that’s because candid photography is done in a way that you just “do you” and the photographer does the rest...

So you get to be an authentic and genuine person by being you...

You just act natural...

And you rise above the noise and stand out!

How does that sound?

If this makes sense to you and you’re looking for an amazing headshot solution, then check out our Bridgetown Story Sessions right here.

Take Care,

Mark Gubuan

Studio Manager/Director of Funk

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Is Personal Branding Photography Right for You?
 

Personal branding photography is an investment that can help your business improve its marketing and advertising.

If you’re wondering if you should spend the money, then read the 3 criteria that we’ve identified that will help you make this decision an easy one.

The 3 Criteria You Need to Know When Deciding if Personal Branding Photography is Right for You

Criteria 1 | Your Face is the Face of the Business

Think Oprah Winfrey or Tony Robbins. When you think of their names, you immediately have a perception of what their values are, how they’ve inspired you, how they’ve influenced you and most importantly, you have some kind of emotional response to hearing name or SEEING their face.

CREDIT: OPRAH.com

CREDIT: OPRAH.com

CREDIT: TONYROBBINS.COM

If you’re in an industry where your face is what’s primarily seen in advertising or your marketing, then absolutely you need personal branding photography.

Criteria 2 | You Are in A Trust Based Industry

Personal branding photography taken by a professional photographer helps you INSTANTLY create trust with potential clients.

Have you ever just come across a business or a person that just seem a little “off”? Well that’s what happens when you don’t have a clean, professional, UPDATED group of marketing materials.

Just a few off the top of my head are insurance, real estate, accounting, financial planners, life coaches and personal trainers to name a few.

Criteria 3 | You’ve Never Had it Done or Need a Refresh

As I was alluding to in the last second, there’s a trust issue when someone doesn’t “look like” the person in the pictures when they meet them in real life.

You might be accidentally “catfishing” and that’s not a good look for you.

Or if you’re new or just haven’t taken the plunge yet, then do it. You’ll find that people immediately see that you’re taking your business to the next stage.

This bodes well for you because people want to work with people who do well in life and in business.

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Bonus Criteria | You Have a Website or Social Media Account

It’s a given these days that its a requirement to have a website and social media account and when it comes to personal branding photography this is where the rubber meets the road.

Content is king.

Personal branding photography is the key to the kingdom.

However there is one problem….

How do you stand out from the crowd if everyone is doing professional photography?

The solution is simple.

You invest in story branding photography.

Story branding photography, even if everyone does it, still allows you to be different.

Why?

Because no one can be you. Period.

You can be the best and most authentic and genuine version of yourself and that’s powerful.

Want to learn more about this?

Check out Bridgetown Story Sessions right here

Take Care,

Mark Gubuan

Studio Manager and Director of Funk

BP - Email Newsletter - Signature Image - Mark - 2019.08.03.jpg
 

P.S. Do you want to create a high converting marketing message? Check out our FREE Customer Success Profile PDF here.

 
How to Find The Best Photographers Near Me: 3 Criteria to Help You Choose

When I typed "photographers near me" into Google, I wasn't too pleased with the results because I noticed that the results shown were somewhat confusing. If you didn't tell Google specifically that you were looking for a wedding photographer, portrait photographer, boudoir photographer, family photographer or even a personal branding photograher, you got a very generic set of results.

So by writing this blog post, I'm hoping that I can help you discover the three most important criteria for finding a local photographer near you that fits your exact needs.

Criteria #1: Find a Photographer Near Me That Matches My Style

No matter what type of photography you're looking for, the most obvious thing to do is to search their portfolio to see if they already take the style of photography that you had in mind.

If they don't, I wouldn't write them off right away because photographers are skilled and often times, will only put portfolio items of things that they like on their website and not necessisarily what you like. A professional will be able to adapt and deliver, you just have to ask.

Criteria #2: Find a Photogapher Near Me Whose Personality I Like

Photogaphs tell the truth. If you feel uncomfortable, most likely this will shine through in your photograph. Choose a photographer that you mesh well with.

If your photographer offers a consultation of some kind, this is likely that they're getting a vibe for who you are too. If they care about their workproduct, they'll make sure that you're the right fit and you should too.

The last thing you want is to have an uncomfortable look and then ultimately to feel like you've wasted money.

Criteria #3: Find a Photographer Near Me Who I Can Afford

Photography shouldn't be cheap. But it should be affordable and full of value. If you want cheap, you can go to a big box retailer and get shots done there.

But if you're reading this, then you understand that finding the best photographer that money can be is a priority.

With the advent of the digital camera, professional photography is less of a priority for people today. This is a shame because most people are really bad at photography.

There are some people that have done basic tutorials and can wield a good phone shot but generally if you have something important that needs to get done, you should have an expert do it.

I say all of this to say, have a budget for what you want to spend. Budgeting for the right price all comes down to your immediate needs. Always check to see if there's a payment plan option. It's a great way to keep the costs down.

I hope that when you type in photographer near me into Google it gets a little bit easier for you.

Choose Bridgetown Pictures as your local professional photographer in the Portland Metro Area. We are now offering payment plans for qualifying serivces. We've been listening and want to help you. Call Us Today (503) 383-9159 and book your session.